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| Date: |
25/09/2007 |
| Location: |
Paris, France |
Essensis is part of Danone’s new generation of « cosmetic » dairy products which contribute to embellish your skin from the « inside » .
 Danone chose a « striking » Fuchsia colour for its new product line Essensis.
Alcan Packaging supplies the lidding film which is a Mixpap® printed in fuchsia with metallic ink for the text. The greatest challenge was to achieve high print quality on a fuchsia background. This was made possible using the Heliostat system which ensures uniform colour.
Danone’s Essensis was launched in France beginning of 2007.
Alcan Packaging - Food Europe is the European leader in flexible packaging for the food and beverages market. Alcan Packaging - Food Europe registered sales of $US2.1 billion in 2006. It operates 31 plants in 18 countries and employs 7,500 people.
Alcan Packaging - Food Europe is a part of Alcan Packaging, a world leader in flexible packaging solutions for the Beauty, Food, Pharmaceutical and Tobacco markets.
Alcan Inc. (NYSE, TSX: AL) is a leading global materials company, delivering high quality products and services worldwide. With world-class technology and operations in bauxite mining, alumina processing, primary metal smelting, power generation, aluminium fabrication, engineered solutions as well as flexible and specialty packaging, today’s Alcan is well positioned to meet and exceed its customers’ needs. Alcan is represented by 68,000 employees, including its joint-ventures, in 61 countries and regions, and posted revenues of US$23.6 billion in 2006. The Company has featured on the Dow Jones Sustainability World Index consecutively since 2003. For more information, please visit: www.alcan.com
Contacts:
Communication
Marie Bérard
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Sales
Marc Avenati
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R&D
Christophe Jacob
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